The Cubby
The baby & kids brands worth your time — the news, the collabs, and the ones we’d buy.
New release · 3 min read
Lalo’s new high chair has six other jobs
The Chair II is a 7-in-1 at $249.99, from first solids to a play stool. What each mode is, and who should skip the upgrade.
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Innovation · 3 min read
Strider made a bike for a baby who can’t walk
A two-wheeler for 0 to 18 months, $69.99, on sale September 22. What it does at each stage, and who should skip it.
New release · 3 min read
The Wave crib grew into a full-size bed
Nestig's Wave Full Bed is the crib's sculpted shape as a Montessori floor bed that later stands up to a regular full. $1,099, Brazilian pine, and who should buy the last bed first.
Collab · 3 min read
Posh Peanut put Frozen on a king-size bed
A bamboo-blend Elsa and Anna sheet set from Posh Peanut, $92 for the twin and sized up to a king. What's in it, who it's for, and the tell in the size range.
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New release · 3 min read
A $77 umbrella stroller that clears the theme-park gate
Delta Children's new Jeep TurboGlyde is 13.7 pounds, folds like an umbrella, and says on the listing that it meets theme park size rules. Who it's for at $76.99.
New release · 3 min read
A three-pound capybara for the 5 p.m. meltdown
Slumberkins' new Calm With Capybara is a weighted plush and a book that skip the talking and go straight to the body. $54, and who it's actually for.
Collab · 3 min read
Venus Williams put tennis-ball feet on a kids bed
Crate & Kids' new Venus Williams collection is 66 pieces, lavender first and tennis second, from a $34.95 pillow to a $1,699 dresser. What's in it and the two things we'd buy.
Collab · 3 min read
Rudolph got here before the leaves did
Little Sleepies put Rudolph on 29 pieces, from a $36 newborn zippy to an $80 blanket. What's in it, the cap on the lovey, and the one we'd buy.
New release · 3 min read
The diaper pail finally twists the bag shut
Munchkin's new CycloSeal pails seal the bag as the lid comes down. The prices, the refill math, and which of the two we'd buy.
New release · 3 min read
Evenflo's biggest seat now has its smallest fold
Evenflo's new Monarch Travel System pairs its roomiest toddler seat with the most compact fold it has put on a full-size stroller, plus a LiteMax NXT infant seat with lights and sound built into the handle. $599.99, one color, at Evenflo and Target.
New release · 3 min read
Pipette made a face wash for a seven-year-old
A tear-free foam cleanser and a gel-cream, $12.99 and $14.99, for the kid who came home asking about a routine. The ingredient list, and the one we’d actually buy.
Collab · 3 min read
Copper Pearl put Disney on both sides of the comforter
Nine Disney, Pixar and Star Wars comforters for the twin bed, each with a second print on the back. Flip it and it’s a different room. The prices, the pairings, and the one we’d buy.
Collab · 3 min read
Herbie is a slipper now
Stride Rite’s Ms. Rachel line just got its fall drop: hi-top sneakers, sock-top slippers, and a slipper that is Ms. Rachel on one foot and Herbie on the other. Prices, sizes, and the pair we’d buy.
New release · 3 min read
The Cozy Coupe now matches your couch
Seven Little Tikes classics come back in white on September 15, Amazon only. The Cozy Coupe is $64.99, the same as the red one. Which to buy, and when the red one still wins.
Collab · 3 min read
WonderFold built a Porsche. It seats four.
Red brake calipers, headlights, and a logo it projects onto the sidewalk. The WonderFold x Porsche stroller wagon is $1,999 and launches September 24. Who it’s actually for.
New release · 3 min read
Yoto finally put a button on it
The fourth-generation Player and Mini play your kid’s 20 favorites without the card. Prices, ship dates, and the one we’d pre-order.
Guide · 4 min read
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Create a free Cubbie Club account to unlock offers from 100+ baby and kids brands. Filter by age and stage, or shop picks from parent creators you trust.
Founder Story · 5 min read
Why I Started Cubbie Club
Losing great recommendations to the scroll, and marketing that counts likes instead of sales, turned out to be the same problem. Here’s why I built Cubbie Club.
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