Dew Lily

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Browse offers →Gentle skincare and a playful first routine, made for kids and tweens.
Dew Lily is a skincare line made for kids and tweens, roughly ages 6 and up, built around a short and gentle routine rather than the strong actives marketed to adults. It launched in early 2026 with three core products: Flutterfluff, a whipped facial cleanser; Coolcloud, a hydrating face mist; and Plushpuff, a soft moisturizing balm, all formulated with simple, skin-friendly ingredients like aloe, rose water, jojoba and squalane.
The idea is a calm, feel-good routine that builds healthy habits without the pressure of fixing anything. Dew Lily leans into play: every product comes with a collectible Dew Drop Charm, and the cloud-themed packaging makes washing up something kids actually look forward to. It is a gentle first introduction to skincare, designed to be fun before it is anything else.
The Dew Lily Dream Collection ($89, usually $97) is the one to start with: the full routine, the plush Dewkeeper storage bag, and a free Dew Drop Collector necklace for wearing the charms, while supplies last, with free shipping. Individual products run $26 to $27, and Dew Lily has been featured in Forbes' guide to the best skincare for kids. Cubbie Club members get 15% off a first order.
Dew Lily at a glance
- What they make
- Gentle skincare for kids and tweens: cleanser, mist and moisturizer
- Ages
- Kids and tweens, about 6 and up
- The routine
- Flutterfluff cleanser, Coolcloud mist, Plushpuff moisturizer
- Best-value bundle
- Dream Collection ($89): full routine, Dewkeeper bag, and a free Dew Drop Collector necklace while supplies last
- Prices
- Individual products $26 to $27; bundles $75 to $89
- Ingredients
- Simple and skin-friendly, including aloe, rose water, jojoba and squalane
- Press
- Featured in Forbes' best skincare for kids
- Cubbie Club offer
- 15% off a first order for members (new customers only)
A peek at Dew Lily








Dew Lily FAQ
- What is Dew Lily?
- Dew Lily is a skincare brand for kids and tweens, about ages 6 and up. It makes a short, gentle routine, a whipped cleanser (Flutterfluff), a hydrating mist (Coolcloud) and a soft moisturizer (Plushpuff), designed to build healthy habits without harsh actives.
- What ages is Dew Lily for?
- Dew Lily is made for kids and tweens, roughly ages 6 and up. It focuses on a simple, feel-good routine rather than treatment products aimed at adult skin concerns.
- Which Dew Lily bundle comes with the free necklace?
- Both the Dream Collection ($89) and the Daily Dew Collection ($75) include a free Dew Drop Collector necklace for stacking the collectible Dew Drop Charms, while supplies last. The Dream Collection also adds the Dewkeeper storage bag and ships free.
- How much does Dew Lily cost?
- Individual products run about $26 to $27. The Daily Dew Collection is $75 and the Dream Collection is $89. Cubbie Club members get 15% off a first order.
- Is Dew Lily gentle enough for young skin?
- Dew Lily formulates its products to be gentle for kids' and tweens' skin, using simple ingredients like aloe, rose water, jojoba and squalane in a basic cleanse, hydrate and moisturize routine. As with any new product, patch test first and add one step at a time.
- Is there a Dew Lily discount through Cubbie Club?
- Yes. Cubbie Club members get 15% off a first Dew Lily order at heydewlily.com with code CUBBIEANDDEW15. New customers only.
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See all →Cubbie Club earns a commission when you shop Dew Lily through our links or code, at no extra cost to you. Brand facts last verified October 21, 2026.


