First Day
firstday.com
Real veggies, real vitamins, no junk.
First Day makes daily multivitamin gummies designed around real organic fruits and vegetables instead of long ingredient lists and heavy sugar coatings. The bestselling Kids' Multi delivers 9 essential nutrients alongside a blend of 21 organic superfoods, in a chewable gummy kids take two of a day.
The brand calls it the No Junk Multi for a reason. There are no artificial colors, no artificial flavors, and no fillers, and First Day says it uses up to 75% less sugar than many other children's vitamins. The gummies are Vegan, Cruelty Free, and Non-GMO, free from the top 9 allergens, and the company says every batch is tested for potency, purity, heavy metals, and pesticides.
There is a formula for each stage: a Toddler multivitamin for ages 2 to 3, the Kids' Multi for ages 4 to 12, and a Teens formula for ages 13 to 17, plus companion products like probiotics and magnesium gummies. You can buy one bottle or subscribe for monthly delivery, and Cubbie Club members get free shipping.
First Day at a glance
- What it is
- Daily kids' multivitamin gummy built on organic fruits and vegetables
- Ages
- Kids 4 to 12 (separate Toddler 2 to 3 and Teens 13 to 17 formulas)
- Form
- Chewable gummies, 2 a day (Kids' formula)
- Nutrients
- 9 essential nutrients plus a 21-ingredient organic superfood blend
- No junk
- No artificial colors, flavors, or fillers; brand states up to 75% less sugar
- Testing
- Brand states Vegan, Cruelty Free, Non-GMO; tested for heavy metals and pesticides
- Allergens
- Free from the top 9 allergens
- Where to buy
- firstday.com, one-time or subscription
A peek at First Day
First Day FAQ
- What is First Day?
- First Day is a family supplement brand best known for its No Junk children's multivitamin gummies, built on real organic fruits and vegetables. It also makes toddler and teen formulas plus companion products like probiotics.
- What ages is the First Day kids' multivitamin for?
- The Kids' Multivitamin is made for ages 4 to 12, with a daily serving of 2 gummies. First Day also sells a separate Toddler formula for ages 2 to 3 and a Teens formula for ages 13 to 17.
- How much sugar is in First Day gummies?
- First Day says its multivitamin has up to 75% less sugar than many other children's vitamins and no fake sugars. The gummies are sweetened with cane sugar and tapioca syrup rather than a sugar coating.
- What vitamins and nutrients are in it?
- The Kids' Multi is made with 9 essential nutrients plus a blend of 21 organic superfoods. The label includes Vitamins A, C, D3, and K2, a B-complex, and Zinc.
- Are First Day vitamins tested and allergen-friendly?
- First Day says its products are tested for potency, purity, heavy metals, and pesticides. The gummies are Vegan, Cruelty Free, and Non-GMO, free from the top 9 allergens, with no artificial colors, flavors, or fillers.
- Is there a First Day discount through Cubbie Club?
- Cubbie Club members can unlock a First Day offer; create a free account to reveal the current offer and terms.
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Cubbie Club earns a commission when you shop First Day through our links or code, at no extra cost to you. Brand facts last verified September 24, 2026.