Vineyard Vines makes preppy, whale-logo clothing for babies, toddlers, and kids.
Vineyard Vines is a preppy American lifestyle brand founded in 1998 and known for its smiling pink whale logo, bright colors, and classic coastal style. Its kids and baby line brings that look to the youngest wearers.
The children's collection includes whale logo tees and polos, button-downs, dresses, shorts, swim, sweaters, and outerwear, often in matching family styles that coordinate with the adult range.
Made with the brand's signature prints and quality materials, Vineyard Vines kids clothing covers everyday basics and dressier occasion pieces, sized for newborns and babies up through older kids.
Vineyard Vines at a glance
- Category
- Preppy kids and baby apparel
- Founded
- 1998, known for the pink whale logo
- Kids range
- Tees, polos, dresses, shorts, swim, sweaters, outerwear
- Signature
- Whale logo graphics and bright coastal prints
- Matching styles
- Family and sibling looks that coordinate with adult pieces
- Sizes
- Baby and toddler through older kids
- Sign-up offer
- 20% off your first order with email sign-up
A peek at Vineyard Vines
Vineyard Vines FAQ
- Does Vineyard Vines make clothing for kids and babies?
- Yes. Vineyard Vines offers a full kids and baby line, including whale logo tees, polos, dresses, swim, sweaters, and outerwear.
- What is the Vineyard Vines whale logo?
- The brand's signature is a smiling pink whale, usually paired with navy lettering, and it appears across its kids and adult apparel.
- What sizes does the kids line come in?
- The children's range spans baby and toddler sizes up through older kids, with coordinating family styles.
- Is there a discount for new Vineyard Vines shoppers?
- Yes. New email subscribers receive a unique code for 20% off their first order through the sign-up form on the brand's site.
- What kind of style is Vineyard Vines?
- It is a preppy, coastal lifestyle brand known for bright colors, classic silhouettes, and playful whale prints.
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Cubbie Club earns a commission when you shop Vineyard Vines through our links or code, at no extra cost to you. Brand facts last verified October 5, 2026.